Strong Interest Inventory

Strong Interest Inventory® – Sii

The Strong Interest Inventory® (Sii) offers individuals a clear understanding of their interests and helps identify the careers best suited for them.

The Strong Interest Inventory® has been a significant tool for helping individuals with career decisions. It has also been widely used by career-development professionals assisting employees in career advancement, change in occupation, or in the role they hold within the organization.

The Strong Interest Inventory® provides a reliable description of the individual’s personal and occupational interests. Based on psychologist John Holland’s theory and supported by 80 years of scientific research, the Sii® compares how people of similar interests are employed and what motivates them. It produces an array of career possibilities that resonate with the individual’s interests, personal style, values, and motivators.

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How It Works

Align your true interests with the best career options

  • Identify your work personality in six areas: Realistic, Artistic, Investigative, Social, Enterprising, and Conventional (John Holland’s RIASEC theory of career)
  • Discover the field of study, careers, and leisure activities that are directly related to your interests
  • Gain self-awareness and learn your personal style preferences: work style, learning environment, team orientation, leadership style and risk taking
  • Discover your best career options and define an educational path that will get you there
  • Connect your personal interests to related occupations

John Holland’s Theory of Career Choice (RIASEC)

RIASEC